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What Is An AboutPage Schema, And How Can It Be Set Up Using The Schema Package

The AboutPage schema is a type of structured data from Schema.org that helps search engines better understand the content and purpose of your website’s “About” page. It is a subtype of the WebPage type and is used to define pages that provide information about the organization or individual behind the website.

Implementing AboutPage schema can enhance your site’s presence in search results and improve how your About page is interpreted by search engines like Google.

⚙️ How To Set Up AboutPage Schema Using The Schema Package

  1. Go to your WordPress Dashboard.
  2. Navigate to Schema Package → Misc Schema.
  3. Scroll down to the About Pages section.
  4. You’ll see a Select2 multi-select dropdown listing all your published pages.
  5. Select one or more pages that act as your “About” pages.
  6. Save the settings using the button provided at the bottom of the page.
  7. The Schema Package plugin will automatically add the correct AboutPage schema to those selected pages—no manual coding required.

🎯 Tip: You can select multiple About pages if your site uses different About sections (e.g., for multiple authors or departments).

🧪 Test Your Schema

After setting up the AboutPage schema:

  1. Visit one of the selected pages on the front end.
  2. Right-click and choose “View Page Source” or use browser developer tools.
  3. Look for a <script type="application/ld+json"> tag that includes "@type": "AboutPage".
  4. Copy the entire JSON-LD and test it using:

These tools will verify if the schema is correctly implemented and check for any warnings or errors.

💭 Final Thoughts

Adding AboutPage schema helps search engines properly classify and present your About pages in a more structured and semantically meaningful way. With the Schema Package plugin, setting this up is fast, simple, and requires no technical expertise—just choose your pages, and the plugin handles the rest.

By including this small but important schema type, you take one more step toward a fully optimized and well-structured website!

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